Or get your Newsweek, Entertainment Weekly, USA Today or a grouping of many other great publications and newspapers. Plastic Logic has launched a Reader that is thin, lightweight and about 8×10″ to satisfy your craving for magazine heaven.
“We want Plastic Logic Reader users to have all the content that they need and want at their fingertips,” said Plastic Logic CEO Richard Archuleta. “With today’s announcements we are amassing one of the largest collections of content available for an eReader and we’re just getting started. We intend to create a large and dynamic marketplace to support the Plastic Logic Reader.”
What eReader.com and Fictionwise.com are thrilled with the new addition, as they are the forefront for ebook downloads. This will bring the ebook market into the big time. The large, clear and clean screen is most appealing those in business. It is one of those gadgets that you can’t leave the office or the house without. What iPods and MP3 players did for the CD, this will do to journals, newpapers and magazines. If you are like me, when you have a long flight you use that time to catch up on your reading. Carrying on 25 magazines could be the new fines, but the ability to keep all that gossip on one slim gadget. Fantastic.
John Ridding, Chief Executive of the Financial Times, commented: “We are delighted to be partnering with Plastic Logic to provide our award winning journalism through its innovative new eReader. Digital distribution is integral to the FT’s strategy as we seek to offer our customers the opportunity to consume FT content across any channel that suits them.”
It all about reaching you clients where they are and providing a product that will enhance the service they already get from you. To make a better product that can do more everyday is the key to a successful sale. In every one’s attache case, MacBook Pro, iPhone/Blackberry, Plastic Logic Reader, Kindle, and Wallet. Nothing else needed.





